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4 articles.

Contacts screen in a demo workspace showing a search box, status, source and subscription filters, a green Add contact button, and a table of names, phone numbers, status badges, lead scores, groups and a Subscribed column of green badges with per-row Chat, Edit and Delete actions.

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WhatsApp error 131050: the opt-out you only learn once

Error 131050 means a customer switched off your marketing messages. It arrives on the webhook, not the send response, and Meta publishes no way to read it back.

14 min read

The message templates screen in a seeded demo workspace, with a green New template button sitting above a searchable table. Each row carries a template name and the first line of its body, its category, its language, a variable count, an Approved, Pending or Rejected status badge, and a Preview button at the end of the line.

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Why WhatsApp Changed Your Utility Template to Marketing

Meta approves miscategorised utility templates as marketing instead of rejecting them. That is a price change, not a label change. What it costs, and how to appeal.

14 min read

The WabaCRM templates screen in a seeded demo workspace: a table of message templates listing name, category, language and variable count, with a Status column showing Pending, Approved and Rejected badges and an 'Invalid Format' reason under the rejected row, above it a search box, a status filter, a Sync from Meta button and a green New template button.

Policy

Is DLT registration required for the WhatsApp Business API?

No — DLT is TRAI's registration system for commercial SMS on telecom networks. What governs WhatsApp marketing in India instead, with sources and dates.

11 min read

The WhatsApp numbers screen in WabaCRM: a Connect a number panel at the top, a webhook callback URL field with a Copy button, and a card for one connected number showing a Connected badge, its quality rating, messaging tier, template count and when it was last checked, with Refresh, Sync templates, Auto-assign, Edit and Disconnect buttons.

Policy

WhatsApp Business account restricted: what to do

Why Meta restricts a WhatsApp Business account, what each restriction level means, how to request a review, and why nobody can lift one on your behalf.

16 min read

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Your customers are already on WhatsApp

Free for your first 1,000 contacts, with no time limit and no card. Setting up the workspace takes minutes; connecting a number takes as long as Meta's own review of it.

Sign up with your company email address. No sales call, no onboarding fee, nothing to schedule.

Why this is safe to point your customer list at

Payments are processed by Razorpay on their own checkout — your card details are never entered on, or stored by, WabaCRM. Every inbound WhatsApp webhook is checked against its signature before it is trusted.

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